Leadership team

Stu Innes emhTrade

Stu Innes - Founder and CEO

Stu has an extensive background in electricity trading and market design, created P2 Power, one of the world's first peer-to-peer energy retailers, and is our data science and markets guru. 

Stu is a member of the Market Development Advisory Group, reporting to the NZ Electricity Authority on market design issues in New Zealand, and has been appointed as an 'expert advisor' to the World Energy Council to participate in their Innovation Working Group.

Martin White, Chief Product Officer

Martin White - Chief Product Officer

Martin has been in and around software development teams for over twenty years, in product development, consulting services and startups.

Martin has been involved everything from programming to pre-sales, architecture to agile and startups to strategy, but he specialises in leading software teams by inspiring and engaging them in the process of solving customer problems.


Implementation team


Board and advisors


Kim Campbell, Chairman


Michael Acland, Director


Luke Hamill, Director


Brett Holland, Advisor