Our view on the world
Stu humanity scale problem backstory. Energy fixes everything. We have all the tech. Need to use it!
emhTrade has been around for a while now, and we’ve taken a few turns along our journey towards being the platform for future energy. Here are the highs (and lows) of that journey…
20xx - Stu Innes and Matt Harte create emhTrade to do a better job of participating in wholesale markets
20xx - The idea for P2 Power, one of the world’s first peer-to-peer retailers, is launched in Auckland
20xx - P2 hits 200 customers but growth is slow and Stu concludes that retail requires skills that emhTrade don’t have.
20xx - Consumer behaviour change is identified as an achievable possibility, and the idea of a co-optimised, peer-to-peer energy trading platform is conceived
2017 - The team take part in the Lightning Lab Electric accelerator programme, after which Martin White joins the team
2018 - The company grows from four to twelve staff, attracts $1.3m of investment and is recognised with a number of awards
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